When you have a product or service you are proud of and want to shout about it, how do you know that anyone is listening?
Marketing with emails is often simply a numbers game; you might send out 1,000 emails. 50 recipients might click on the link and visit your website, out of those 50, perhaps one will actually be interested in what you have to offer and that one visit will result in a sale. If you're lucky.
Logic would suggest that if you send out 2,000 emails, it will result in 2 sales. 10,000 emails = 10 sales etc. That would be fine if you had a never ending list of email addresses to send to and it didn't take you any time or effort to do. But that simply isn't the case.
I'll let you into a little secret. It isn't just a numbers game. In fact email marketing can be as targeted as you like. Firstly there are many ways of generating a useful list of emails, but however you do it, the real success comes from delivering something that the recipient really wants.
Delivering the eye catching design and just the right copy text and key words to get their attention. Making best use of the statistics that you can gather from your campaigns wil give you an advantage and help you make the right choices in future campaigns.
If you think you could be doing better with your marketing emails, you're probably right. Get in touch to find out more about what 3ofme can do for you today.
We can offer new businesses the opportunity to get off to a great start. A bespoke design identity, website and hosting - starting from as little as £500
Interested? call Nick on 07800 551 648 or visit our portfolio to see some samples.
Cost effective email marketing
Email marketing can be an extremely cost effective way of getting your message out there. It can be highly targeted and indepth analysis of the resulting activity can be recorded.
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